Author, presenter and former BBC Apprentice candidate Saira Kahn knows plenty when it comes to saving money and growing your business. Now a presenter on ITV’s Martin Lewis Money Show, Saira is taking time out to speak at the Retailer Hub about how to reduce energy and operating expenses, how to manage other costs and of course, how to go for that all-important growth.
We asked her for her thoughts on how best to tackle business growth with real fervour and ultimate success.
What advice would you give to those looking to grow their business?
o New products – Fresh ideas – are you taking advantage of lifestyle trends? Protein, healthy snacks?
o Create theatre in store – make it easy and interesting for people to shop.
o How are you engaging with your customers? How are the passing offers and latest product insights being communicated to customers? You have to be more than a shopkeeper.
o Are you visible on a mobile phone when people search? Do you understand the search term “near me” on Google?
What are the best ways retailers can save money on a day-to-day basis?
o Are you managing your energy use?
o Recycling – to reduce waste costs.
o Are you doing the deal?
What will visitors take away from coming to listen to your session?
My talk is all about motivating and inspiring the audience to go back and make it happen - I want to give some practical take-home action points to add value to their businesses.
Saira Khan – The Big Cost-Busting Challenge will take place at 12:15 pm – 12:45pm on Monday 24th April at the Retailer Hub.
Read more National Convenience Show blogs here.