Following our extensive research, we are investing heavily in a comprehensive marketing campaign to ensure we attract the right visitors to the show.
Here's just an overview of our campaign:
CASH AND CARRY AMBASSADOR TOUR
NCS is running a campaign to engage with retailers at cash and carry depots, nationally, promoting the benefits of attending the event.
300,000 tickets sent out to retailers and trade associations as well as inserted into the trade press.
50,000 targeted emails, letting visitors know exactly why they should visit NCS
SHOW PLANNER MAILING
60,000 show planners are sent out to key industry buyers, updating them with full details of the show’s live events, new product information and giving them plenty of reasons to attend.
Awareness building adverts and editorial can be found in all the major titles in the trade press, including; The Grocer, Convenience Store Magazine, and Forecourt Trader.
HOSTED RETAILER PROGRAMME
NCS is running a VIP campaign to ensure the UK’s top retailers attend the event.
Key industry contacts are personally contacted by telephone to ensure their attendance.
A comprehensive campaign including banners across leading industry websites, a Google Adwords campaign
A social media campaign incorporating Twitter, Facebook and LinkedIn will help the show build an audience community
We develop a close relationship with our exhibitors for them to gain the most out of their exhibition spend. This includes working with exhibitors to develop a marketing campaign to their clients and customers & promote their presence at the show.
There are a number of ways in which we help you to promote yourself prior to the show including:
There are so many ways you can promote your presence at NCS and maximise your return on investment. Here are some handy hints and tips to help you.